Cookie Policy

Cookies are small text files that are stored on your device when you visit a website. They allow the site to remember your actions and preferences over a period of time, so you don't have to configure them every time you return.

Our website uses the following categories of cookies: **Necessary cookies:** Essential for the website to function. Includes security cookies (security_storage) and basic functionality (functionality_storage). These cookies are always active and do not require consent. **Analytics cookies (analytics_storage):** Help us understand how visitors navigate the site, which pages they visit most often, and if they encounter errors. This information allows us to continuously improve the user experience. **Advertising cookies (ad_storage):** Used to track browsing activity for advertising purposes and measure campaign effectiveness. **Advertising user data (ad_user_data):** Allow sharing certain user data with advertising services to personalize the advertising experience. **Ad personalization (ad_personalization):** Enable the presentation of personalized ads based on the user's browsing profile.

Novalphaxt implements Google Consent Mode v2 to manage cookie consent transparently and in compliance with applicable privacy regulations. **How does it work?** When you visit our site for the first time, all tracking and advertising services are disabled by default. The cookie banner allows you to choose which categories of cookies you wish to accept. Your choice is communicated to Google services (Google Ads and Google Analytics) through Consent Mode v2 signals: - **ad_storage:** Controls storage of advertising cookies - **ad_user_data:** Controls sending user data to Google - **ad_personalization:** Controls ad personalization - **analytics_storage:** Controls analytics cookies - **functionality_storage:** Always active for basic functionality - **security_storage:** Always active for security If you reject optional cookies, Google will operate in modeling mode, without collecting identifiable user data.

You can manage your cookie preferences at any time: - **On your first visit:** The cookie banner allows you to accept all, reject all, or customize your preferences. - **At any subsequent time:** Click "Cookie Preferences" in the site footer to modify your choice. - **Through your browser:** You can also configure your browser to block or delete cookies, although this may affect site functionality. Your preferences are stored locally on your device using localStorage. If you clear your browser data, the cookie banner will reappear.

We use third-party services that may set their own cookies: - **Google Ads (AW-18064110603):** For measuring advertising conversions - **Google Analytics:** For web traffic analysis These services operate under their own privacy policies and are subject to the consent you grant through our cookie banner.

Cookies have different lifespans: - Session cookies: Deleted when you close your browser - Persistent cookies: May last up to 24 months depending on their function - Your consent preferences: Stored indefinitely until you modify them or clear your browser data

We reserve the right to update this Cookie Policy. Any changes will be published on this page with the date of the last update.

For inquiries about the use of cookies on our website, you can contact us at contacto@novalphaxt.com.